Let’s kick off with one of our favourite sites on the web, that update without fail every week. Enter Competitions Online religiously post the details of each week’s ITV competitions on their website, and even keep up with the new shows as they appear (most recently the distinctly average TV show ‘Secret Dealers’: http://entercompetitionsonline.co.uk/itv-com/secret-dealers/).
There are certain shows which run prize draws week in, week out throughout the year on ITV, namely GMB, This Morning, Loose Women and Dickinson’s Real Deal, and have huge prizes to win. Typical prize include a cash or voucher element, and often also have a car, holiday or gadget bundle too. The gadgets often sound like a weak prize, but when you consider there’s at least a few Apple products like iPads and iPhones to win, along with mountain bikes and huge smart TVs, the total value runs into tens of thousands of pounds.
That’s at least part of the reason why competitions are so prominent, as they will encourage viewers to come back again and again as there’s no competitions on the BBC.
The way the site works is to list the question for the week (or sometimes it’s daily), and provide you with a link to enter the competition on the ITV website. I suspect that ITV intentionally make it hard to enter unless you watch the shows, but the reality of today is the Internet community does everything for you, so if you miss it, you can find in on the web. That’s exactly what Enter Competitions Online are doing, and doing very well.